Campa Cola was a refreshment made by the Pure Tastes
Assembling the 1970s.
Pure Drinks Social occasion were the pioneer in the Indian soft
drink industry when they got Coca-Cola into India 1949, and were
the sole maker and vendor of Coca-Cola till the 1970s when Coke
was drawn nearer to leave. The Pure Drinks Social occasion and
Campa Rewards Pvt. Ltd. essentially managed the entire Indian
soft drink industry for about 15 years. Then, they started Campa
Cola during the deficiency of new challenge. The brand's saying
was "The Exceptional Indian Taste", a charm for positive energy.
It likewise promoted an orange prepared drink called
'Campa Orange', with the logo "Campa" on its compartments.
During the 1980s, Campa Orange and Rush were the two key orange
soft drinks in India, with colossal bundling plants in Mumbai
(Worli) and Delhi. Following the appearance of new organizations
to the soft drink market during the 1990s, the unmistakable
quality of Campa Cola declined. In 2000-2001, its bundling plant
and working environments in Delhi were closed. In 2009, a small
quantity of the beverage was packaged in the province of
Haryana, but it was elusive.
In 2022, Campa Cola was gotten by Reliance Ventures for ₹22
crores. The Dependence group's retail division, Dependence
Retail Adventures, distributed three flavors of the drinks—cola,
orange, and lemon—at a few select stores.